“We utilize ProPair’s match-and-rank software within Velocify and we’ve experienced tons of success with it. ProPair helps us assign leads properly by isolating the right loan officer to work a lead at the right point in time. The products have given us more clarity into what our strongest lead actually is, rather than just looking at that lead’s source.”
Kevin Smith, Senior Technology Manager, Ladera Lending
“As you mature as a mortgage lending organization, you need to make better use of your data. We now have ProPair and data in our corner to make smarter decisions with our resources and elevate our lead conversion results.”
Dan Stevens, VP Mortgage Strategy, NBKC Bank
“ProPair has fundamentally changed how we look at lead distribution. We look back at the days before ProPair and wonder why we used gut instinct and static workflows to make so many important decisions.”