ProPair

Elevate Your People

It takes time for new sales agents to get comfortable selling in new environments and adopt effective company product and benefits messaging. Yet, many organizations continue to assign their most valuable leads to new team members.

ProPair LAUNCH is a lead assignment tool that allows sales and marketing leaders to set new team members up for success with strategic lead assignments. New team members can build confidence while the rest of the sales organization continues to focus on the most valuable leads. It’s a win-win for the entire sales organization.

Onboard Confidently

Help new sales agents develop sales skills with less pressure.

Optimize Lead Spend

Maximize the potential of every lead across your organization.

Ensure Success

Maintain team satisfaction with strategic lead assignments.

How It Works

ProPair LAUNCH leverages machine learning to analyze the unique data attributes of each inbound lead with past sales performance to balance distribution across teams of tenured and new loan officers. This allows sales organizations to achieve sales goals while on-boarding new agents without having to make trade-off decisions with regards to individual lead assignments.

What People Are Saying

“As you mature as a mortgage lending organization, you need to make better use of your data. We now have ProPair and data in our corner to make smarter decisions with our resources and elevate our lead conversion results.”

Kevin Smith, Senior Technology Manager, Ladera Lending

“We’re seeing groups that have been assigned leads via ProPair have higher conversion rates. For a company our size, that’s a six-figure monthly revenue lift.”

Michael Zerr, VP Consumer Direct Marketing, BNC National Bank

“Working with the ProPair team we are now able to understand our lead flow, forecast banker performance, and are looking forward to delivering the right lead to the right banker in real time.”

Richard Hirsch, SVP, Marketing, Paramount Bank

Launching ProPair was a simple and painless process. The team enabled us to focus on our primary responsibilities while asking very little from us to implement their platform and begin adding value quickly.

Nick Kennedy, Marketing Analyst, Cardinal Financial

“ProPair has been wonderful to work with.  They are whip-smart, dig in deep to understand our business and always present their work in an honest, balanced and transparent fashion.  I always get the feeling that our success is their success – we are in this together.  I couldn’t recommend them more highly.”

Howard Korey, Director of Strategic Marketing and Customer Experience
The Federal Savings Bank

Implementation of the ProPair platform into our lead management system (Velocify) was plug and play. I was able to handle the implementation without having to use IT resources.

David Hay, VP Marketing, Lending.com

“The data and analytics that are provided are fantastic. ProPair’s platform has broadened our perspective on lead sources and started conversations with downstream providers to improve our investment decisions.”

Michael Peronto, Director of Lead Marketing, Cardinal Financial

“Adding ProPair’s machine-learning technology to our sales strategy has enabled our team of seasoned loan officers to stretch their efficiency and production even further.”

Pat Schlimmer, SVP Originations, NBKC Bank

“ProPair’s automated, robust platform has given us more clarity into what our strongest lead actually is, rather than just looking at that lead’s source. We are experiencing first-hand how its smart, automated lead handling improves our lead conversion success.”

Eric Garretson, CFO & Fintech Strategy Leader, NBKC Bank

“ProPair has fundamentally changed how we look at lead distribution. We look back at the days before ProPair and wonder why we used gut instinct and static workflows to make so many important decisions.”

Dan Stevens, VP Mortgage Strategy, NBKC Bank

“The initial setup time and process for ProPair was fast and easy. It only required someone with admin credentials and a decent knowledge of our lead management system (in our case Velocify) to help with minor items as the ProPair team did most of the heavy lifting. Relative to other recent software projects, this was a quick and painless process!”

Michael Zerr, VP Consumer Direct Marketing, BNC National Bank

ProPair Insights

Get ahead of your competition

See how many sales you're missing with The ProPair Challenge. Connect with us to run a free 48-hour data analysis using machine learning, where we'll pull lead management data and show you opportunities to improve lead scoring, distribution and conversion.

Try the ProPair Challenge - FREE